The Fashion Cycle: Strategic Buying & Selling for Retail: A Workbook and Practical Guide

by BJ Wilson

The Fashion Cycle: Strategic Buying & Selling for Retail, presents topics, quizzes and exercises, and offers students extensive knowledge on how to prepare for a successful career in the glamorous fashion industry. This book will educate, empower, and transform fashion students into skilled, certified retail professionals.

With The Fashion Cycle: Strategic Buying & Selling for Retail, BJ expands further beyond what is taught in An Expert’s Guide to Fashion Styling. In this workbook you will learn about:

• Transitional Planning
• Trend Analysis
• Body Shapes for Both Women and Men
• Key Retail Team Members: Buyers, Wholesale Representative, Visual Merchandiser, Store Management and the Sales Associates
• Seasonal Sales
• Wholesale Market Calendar
• Customer Service and Relationship Building
• A New Way To Sell: The BJ Wilson In-Store Wardrobe Consulting Process™ Step-by-Step
• In-Store Personal Shopping
• Suggestive Selling in Retail
• Starting Your Own Wardrobe Consulting Business
• Other Consulting and Selling Opportunities

This workbook may be used as central curriculum or supplementary to existing curriculum. The Fashion Cycle will provide your students with the in-demand skills needed to succeed in the competitive fashion industry.

PREVIEW BOOK

The Fashion Cycle: Strategic Buying & Selling for Retail is sole exclusively through XanEdu.